The Diary Of A Ceo

This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent. At the very heart of a11 the success and failure l’ve been exposed to - both my own entrepreneurial ¡ourney and through the thousands of interviews l’ve conducted on my podcast -is a set of principies that can stand the test of time, apply to any industry, and be used by anyone who is in search of building something great or becoming someone great. These are the fundamental laws that will ensure excellence. They are rooted in psychology and behavioural Science, are based on the wisdom of tens of thousands of people l’ve surveyed across every continent and age group, and of course, drawn from the conversations l’ve had on my chart-topping podcast with the world’s most successful people. These laws will work now or in 100 years from now. Will you get started?