While researching the toxic impact of sugar on our health for his New York Times best seller Fat Chance, Robert Lustig made a discovery that reaches beyond the politics of food. Our seemingly ¡nnocent addictlons—from fast food to social media to shopping therapy to FOMO—are far from it. They are biochemical, and they are damaging our bodies and our brains. Lustig reveáis not just how these Chemicals interact with one another to drive our behaviors, but how Big Business has used the Science of addiction to keep us hooked. Our behaviors are not our own because our minds have been hacked. But there are ways to take back our health and our lives, and the time to act is now.